NHP Electrical Engineering Products (NHP) has announced the acquisition of the Rockwell Automation related business assets from Rexel Industrial Automation, a business of Rexel Australia.  

As part of the transaction, NHP has been granted exclusive distribution rights for the complete range of Rockwell Automation products, systems and solutions throughout New South Wales and South East Queensland. This acquisition expands NHP’s existing distribution coverage for Rockwell Automation to now cover the entire South Pacific region.

NHP CEO and Managing Director, Stephen Coop, said, “With the acquisition of the Rockwell Automation related business assets from Rexel Industrial Automation which includes a strong team of automation professionals, we have strengthened NHP’s position as the local choice for specialist electrical and automation products, systems and solutions.

(l-r) Rob McLeod (Rexel Australia), Scott Wooldridge (Rockwell Automation) and Stephen Coop (NHP).

“As the exclusive distributor across the entire South Pacific for Rockwell Automation combined with NHP’s existing complimentary product solutions and value-add manufacturing capabilities, we have the largest coverage of automation and control solutions in the region.”

The acquisition by NHP expands opportunities for Rockwell Automation in New South Wales and South East Queensland by leveraging NHP’s extensive manufacturing and partner network.

Managing Director Australia and New Zealand, Rockwell Automation, Scott Wooldridge, said, “We are proud and excited to be expanding our relationship with NHP across the South Pacific region as we work together to further enhance the efficiency of our customers, by delivering smarter, safer and more sustainable operational outcomes through Rockwell Automation’s Connected Enterprise solutions and by providing a simpler model to engage with our businesses across the South Pacific. We would like to thank Rexel for their strong partnership and collaboration over the past 17 years in this region.”

Rexel Australia Managing Director, Robert McLeod, said, “Rexel Industrial Automation has made a very positive contribution to the Rexel business as an authorised Rockwell Automation distributor over the years.  

“The sale of Rexel’s Rockwell Automation related business assets to NHP represents a good outcome for all parties. Rexel remains focused on continuing its growth in the traditional Electrical Distribution market and developing its business across a number of specialty areas with a wide range of technical offerings.”

NHP will assume responsibility for the distribution of Rockwell Automation throughout the entire South Pacific region on 1 May 2018. During April 2018, NHP and Rexel Industrial Automation will continue to trade as separate entities throughout the one month transition period. NHP will be in contact with all existing Rockwell Automation customers from Rexel Industrial Automation throughout April.

This partner content is brought to you by NHP Electrical Engineering Products. For more information, please visit or call 1300 NHP NHP.

Lauren brings a fresh approach to content. While she’s previously written for publications as diverse as Australian Geographic, The Border Watch and Girlfriend, she’s found her true passion in her current role as an editor in the world of energy and infrastructure trade magazines.

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